What Are the Different Types of Trade Show Booth Setups?

Choosing a great trade show booth is the key to putting your best foot forward at an event. You want to stand out from the crowd –and your booth needs to draw attention and bring your company’s brand to life.

Unfortunately, many people overlook the importance of a booth’s setup, not just its design. You want a booth setup that functions well and allows attendees to walk around your exhibit freely. 

Although the COVID-19 pandemic certainly put a cramp in most trade shows, things are up and running again. If you want to tap into the power and value of these events, you don’t just need a trade show booth – you need one that suits your specific needs. 

At Art & Display, we’ll help you make the most of any marketing event with the right booth setup. We offer trade show displays, exhibit rentals, and custom booth designs. 

To jumpstart your planning, let’s look at the different trade show booth setups and when you’d want to use them. 

1. Portable Modular Exhibits

These booth setups are simple, durable, and budget-friendly. Although they are pre-fabricated exhibit booths, they come in many different shapes, sizes, and configurations. 

Portable modular exhibit booths have interchangeable parts that provide endless customization possibilities. Their benefits include: 

• Plenty of configuration options
• Easy to set up and tear down
• Lightweight and easy to transport 
• Customizable for your brand
• Interactive exhibits that can utilize technology

Portable modular displays are made up of different components, including walls, counters, shelving, tables, or other types of displays. They’re an excellent option for companies that want a booth setup that’s versatile and inexpensive. 

See some of our portable modular display examples →

2. 10 x 10 Trade Show Booths

These booth setups are versatile and one of the most popular options at Art & Display. Although they are one of the smallest booth setups you will utilize, they are great for the budget-minded customer who wants a fully customizable option.

Some events may have limited space, and this is your only option. A smaller booth will not hold you back. It can help you shine and set your brand apart from the competition. Here are some of the ways that your booth can be uniquely yours: 

• Unique graphics
• Backlit fabric displays
• 3D logos
• Use workstations and LCD displays
• Quality flooring to stand out

10 x 10 trade show booths are a favorite because they offer a unique design that’s focused on your brand – front and center. They won’t break your budget and provide easy setup and tear-down options. 

See some of our 10×10 trade show booth display examples →

3. 10 x 20 Trade Show Booths

A 10 x 20 booth setup provides your company with a significant trade show presence at an affordable cost. You’re at a trade show to make a significant crowd impression. This size booth will do that for you – and then some.

This booth setup is a natural step up from a 10 x 10 booth and offers a solid middle ground. It gives you room for your attendees to walk around and see all your displays. It even gives you the space to host demonstrations and to network.

Lighting is a way to make your booth eye-catching at any event. A 10 by 20 booth allows you more room to use lights to focus on your brand and message. By using eco-friendly LED bulbs, industrial light fixtures, sconces, or even light boxes, you’ll be able to set the mood to match your overall theme. 

See some of our 10×20 trade show booth display examples →

4. 20 x 20 Trade Show Booths

Give your brand a WOW factor with a 20 x 20 booth setup. This will make your brand appear larger than life. Boasting the greatest number of options and customizations available, this trade show booth will leave a lasting impression on everyone that comes by. This is the one they’ll all be talking about.

When your presence counts, make the most of this trade show booth. You’ll have plenty of opportunities for displays, presentations, and networking, with ample room to move around and not feel cramped.

With careful planning and consideration, there are many ways to make this booth stand out, including: 

• Lighting
• Fully customizable panels
• Fabric and backlight features
• Multiple materials and colors

With such a large space, the world is your oyster. You’ll have free reign to design a booth setup that showcases your brand and give you room to network and have attendees see all you have to offer.  You’ll be the talk of the trade show.

See some of our 20×20 trade show booth display examples →

In Conclusion 

Art & Display creates custom trade show displays that are designed to meet your specific needs. We work hand in hand with you every step of the way – from research and planning to renderings to the final build and implementation. We offer: 

• Custom Exhibit Rentals
• Custom Trade Show Displays
• Portable Modular Exhibits

We also provide free consultations so that our amazing designers can create a one-of-a-kind trade show booth and display that you’ll be proud to welcome attendees to and will make you the center of the trade show universe. 

Contact Art & Display for all your custom trade show displays, and we’ll put our experience and dedication to work for you. We will exceed your expectations when it comes to trade show displays.